15 Must-Try TikTok Beauty Products That Will Enhance Your Summer Experience


This illuminating moisturizer will give you such an instant, natural glow that the sun will be jealous of *you*.


1. The internet-famous Revlon oil-absorbing volcanic face roller you simply swipe over your face like a magic wand that makes excess oil disappear — super convenient and *way* less wasteful than using blotting strips and time wasting than fancy powders that need a ton of blending work. 


Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful."


2. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof for the summer. 


Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.

Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." 


3. An illuminating moisturizer designed to enhance your skin's natural glow ✨ — perfect for anyone who wants a lightweight alternative to foundation or just a lil' extra low-effort shimmer in their lives.


Promising review: "Didn’t need this but bought this due to watching a TikTok. Pleasantly surprised by the magical erasing powers. This product has magic dust. Gives you a great glow and erases imperfections with the thinnest layer."


4. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum to help protect your skin's moisture barrier in the summer heat. This is designed for *all* skin types, and reviewers swear by it for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses! 


I use this on my skin and definitely have noticed results! While it didn't help kick my stubborn pre-period hormonal acne, it has done *wonders* with reducing redness on my face, particularly around my nose, and in dealing with my pores. Since I started using it, my primer and foundation goes on a whole lot smoother, and I'm struggling a whole lot less to cover my pores. After using it a few weeks, I read the advice of one reviewer to put this on when your face is slightly moist from washing, rub it in, let it dry, and then put your moisturizer on top of it — I've found that it's what got me the best results! 

Promising review: "I caved to the TikTok hype and now I am obsessed, lol! I have extremely sensitive skin but this was the first product that I didn’t have to go through a 'getting used to' phase."


5. Tower 28's SunnyDays Tinted Sunscreen Foundation perfect for anyone looking for no-fuss, lightweight, protective coverage — this rocks some SPF 30, is easily buildable, and reviewers with sensitive and acne-prone skin *swear* by it. 












Promising review: "Needed a new tinted moisturizer and heard great things about this via TikTok. I got the shade PCH and it blends in so nicely into my skin. My typical shade is Fenty 290 or 10/11 but i am pretty pale so PCH is perfect! Not orange! " 


6. Brazilian Bum Bum Cream, a cult-favorite moisturizing body lotion infused with caffeine, guarana extract, and coconut oil to simultaneously tighten *and* smooth skin. Reviewers are also obsessed with the soothing "sunshine" smell (with some replacing their perfume with it altogether!). 


Promising review: "Like so many, I was brainwashed by TikTok into buying this rather expensive lotion...then I bought one for my mom and one for my sister and five more for myself as they became harder to find. My favorite thing about it is the smell. Lightly tropical/coconutty but nothing overwhelming. Every time I wear it people say, 'What are you WEARING?' like I have some amazing perfume on. Besides that, it really is a great moisturizer. I’m not usually a sucker for marketing but this was so worth it."


7. A set of satin pillowcases that not only have a cooling effect you'll be VERY grateful for in the summer heat, but are soft on your skin and create less friction for your hair so it won't get as tangled while you sleep.


Promising review: "My hair has never been better! I got this because of TikTok and it has done wonders for my hair. My hair isn’t frizzy or dull looking when I get up in the morning." 


8. A buildable Glimmer Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade. 


Promising review: "This is such a pretty pH color lipstick, viral for a reason — it's very pretty to look at, it's not sticky at all, and the more you layer it, the darker the pink shows up. The only thing I don't like is the scent in it, I can almost taste it a bit. It's nice to have in my purse if I need a quick color while I'm out in case of sudden dinner plans or a meeting, because you can control the color saturation to how light or bold it is." 


9. A facial ice roller you can stash in the fridge or freezer, then pull out whenever you want to take your face for a ~chill~ ride, whether it's to help beat the heat, reduce puffiness and under-eye circles, or release tension from sinus and migraine pain. 

Promising review: "Another TikTok find. I love this product. Helps with redness and inflammation. I used it after I put serums on my face, then after I put my eye cream and face lotion on. Has helped with inflammation of pimples and decrease pore visibility!" —Makenzie

"I was in the habit of rolling a cold can of soda on my forehead to help with tension headaches and sinus pain but that was cumbersome and not always cold enough. This ice roller works so well to ease the pain from sinuses and tension. It froze very quickly and I felt instant relief. The rolling motion even cleared my sinuses and I could breathe better right away. I love this. Would highly recommend."


10. Plus a set of glass ice globe facial massagers that first of all just feel SO so so so nice on your sleepy, early morning face, and second of all are an excellent way to reduce puffiness and soothe irritated skin. Reviewers also swear by these for staying cool in warm weather

Promising review: "I had never seen anything like these before, my massage therapist whipped them out and I immediately went home and bought some. I have rosacea and these are great for soothing my skin. I’m in love!" 


11. Maybelline's Instant Age Rewind concealer, an inexpensive lightweight concealer for anyone who wants to quickly touch up before sweaty summer walks around the neighborhood, but doesn't want to commit to a whole layer of foundation. This also helps cover dark circles without caking and reduces puffiness.

TBH, at the start of the pandemic I started using this myself (although this is former BuzzFeeder Kayla Suazo's lovely human face above), and I am mad that I wasted time with other concealers for so long. I am a deeply impatient person who likes to look good and does not like to put in effort in any way, shape, or form, and Maybelline created this so that people like me could gracelessly slap it on in the morning and be like "OKAY, REFLECTION, YOU GOT THIS" before being on their merry way. It never cakes, I look way more awake than I have any right to, and I never struggle to blend it the way I do with other concealers. 11/10 subscribe.

Promising review: "Throughout high school I never knew how to do makeup. But then I heard this product was the absolute best on TikTok. And trust me, they were not lying. It has really good coverage and hides my 'raccoon eyes.' And the best part is that a little bit goes a long way. So if you’re starting out or want to try something new I definitely recommend you try this out."


12. A stick of Body Glide anti-chafing balm you can apply between your thighs or under your bra to avoid all that skin irritation in ~hot spots~ you get from hanging out in the heat.


I swear by this to the point where if I can't find it in the morning on a summer run, I just won't go out, LOLOL. My boobs chafe SO BADLY under my sports bra bands, no matter what kind I'm wearing, but putting on a tiny bit of this before I leave works like a charm. Absolutely no more friction and no more going "OW OW OW" in the shower because my literal boob wounds were stinging.

Promising review: "This was a TikTok buy and it was worth it. Highly recommend it. It does the work. Long lasting and not sticky at all." 


13. Coty Airspun Loose Face Powder, which is so beloved it's racked up over 79,600 5-star reviews. It's designed not only to give your makeup a beautiful blended look that will fight the heat all day, but to be super easy to apply — this doesn't leave a white cast like some other powders do, so you won't waste time blending it.


Promising review: "I bought this after seeing videos from TikTok that suggested to have this product added with your beauty routine. I like the smell and I love how makeup lasted longer. I didn't have to do retouch when I attended a barn wedding. When I got home after 12 hours, my make up was just about the same before I left." 


14. A bottle of Tend Skin Solution to help take care of painful razor bumps, ingrown hair, and razor burn so you don't have to spend hours psyching yourself up to shave knowing that you're gonna be dodging a bazillion sensitive spots on your skin.

Promising review: "First time I heard about this product was on TikTok — the girl explained how was she struggling with razor bumps, and since I was dealing with the same thing I gave it a try. Let me tell you this product is just magical — after I shaved I used it just two times and no razor bumps. I was amazed, just love it and ready to order a couple more.❤️❤️❤️" —indiana fernandez

 "The pain and bumps I have with razor burn are real. I’ve tried everything. This works! I finally have relief and can shave again.


15. A satin-lined Hairbrella that's got your back (and head) — it protects your hair against rain and humidity in the summer, and pretty much anything else the sky can throw at you the rest of the year, so you don't have to spend an extra 10 minutes staring out the window waiting for the rain to die down before you leave your house.

Hairbrella is a Black-owned small business established in 2016 that specializes in hats combining fashion and function to protect against all types of weather.

Check out a TikTok of the Hairbrella in action. 

Promising review: "I never carry an umbrella cause they’re too bulky, so when I saw the Hairbrella I was so excited. It keeps my hair dry and my curls nicely quaffed, rather than me looking like I stuck my fingers I a light socket. I’m telling everyone I know about it, it’s an amazing alternative to those wide-brimmed hats or a briefcase LOL! Truly it’s never going to leave my side from now on! I definitely recommend it." 


16. A popular foot exfoliant foot peel perfect for ~sandal season~ — reviewers swear by this for calluses and rough, cracked skin. All you have to do is apply the two bootie-shaped masks on your feel for an hour, wash your feet, and then over the next 5–7 days enjoy the bizarre satisfaction of watching the dead skin on your feet peel away to reveal smooth feet.

Promising review: "TikTok made me buy it. My feet were dry, cracked, and needed this. This works AMAZING! After 2–3 days my feet felt itchy. Trust the process. After the third day my feet began to itch a little. I showered after work and it just be prepared because the process was FREAKY! My feet are so soft, no cracks. I love how they feel and look now. I bought a second pack. I’ll continue to use this foot peel."


17. Or a foot file that'll remove calluses and hard or cracked skin from your feet with some gentle, pain-free rubbing. It works whether your feet are dry or wet at the time, and will leave your heels feeling gloriously soft.

Promising review: "I don’t typically write reviews, I’m lazy! I usually write them if something is really great or really bad. Well this product is really great!! It offered me instant relief with ease!" —Brooklynn

"I saw this product on TikTok. I was not disappointed at all. Make sure to read the instructions. Great product!" 


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